Ubisoft’s Editorial team is responsible for guiding the creative direction of its games and leading its teams of creators worldwide behind that vision. This week, videogame industry veteran Fawzi Mesmar brings his expertise to Ubisoft, joining the team as its new Vice President of Editorial.
Throughout his 18-year career, Mesmar has gained a wealth of experience in the videogame industry, having played games competitively in his spare time, contributing to the successful launch of more than 20 videogames as an award-winning game designer and creative director for DICE, King, Gameloft, and Atlus, and even authoring one of the first books on game design in Arabic. His journey has taken him across the globe to Germany, Japan, Jordan, Saudi Arabia, Sweden, and New Zealand, with his new role at Ubisoft seeing him based in the company’s offices in Sweden. Reporting to Chief Creative Director Igor Manceau, Mesmar will work with Ubisoft production teams worldwide to shape the creative vision of its games and ensure the inclusion of diverse perspectives throughout the production process.
“I am excited to work with the talented teams across Ubisoft to nurture our collective creativity and build the future of Ubisoft’s games together,” said Mesmar. “Ubisoft brings together some of the most creative minds in videogames, and I look forward to supporting them in their work to deliver truly meaningful entertainment experiences to players.”
As well as Mesmar’s experience in developing videogames, he is also an advocate of education in game design. He has taught at numerous schools around the world and given a variety of talks at events like GDC, Quo Vadis, and more. “If I’m not making games, I’m either playing them, or talking about them,” said Mesmar. “It’s always been a passion of mine to not only make games, but to also help others make games, and I’m excited to use that experience in my new role at Ubisoft.”
“Fawzi is one of the industry’s most respected game designers and has a strong track record of uniting teams across various projects, expertise, and backgrounds,” said Manceau. “We are delighted to welcome him to the Editorial team and I’m confident he will develop strong partnerships with teams across Ubisoft. His expertise will help us continue to unite around a shared vision, strengthening and growing our broad portfolio of games, and providing players with enriching, memorable experiences.”